Where to next?
Brand and marketing consulting, with a soft spot for international initiatives
Manila Envelope Consulting helps start-ups whose brand and marketing directives need to be set, and established companies at critical inflection points. We work exclusively with leadership teams and business founders to sharpen their brands and marketing strategies, while guiding their people to execute them in ways that make it feel worthwhile.
To boot, Manila Envelope has access to a formidable network of incredible, specialist talent around the world. We connect clients to agencies, specialists or bespoke teams that are best suited to bringing marketing programs to life. And we tap into this network in service of doing good things for good people – be it for advice, introductions, partnerships or projects.
Services
At the heart of outrageously successful and enduring marketing initiatives is a real connection between an organization's authentic culture and their audiences' needs, values and aspirations. It's also one of the hardest things to unearth, articulate and agree on. Manila Envelope helps uncover and ignite both.
Brand and Messaging Strategy
Establish brand essence, values, personality, positioning, unique advantage
Develop strategic messaging pillars by audience
Go-To-Market Programming
Interim/On-demand CMO for start-ups
Identify marketing opportunities
Develop and refine marketing programs
Select and manage partners
Global Relationships
Assess and manage cultural impacts of brand and marketing programs
Connect clients to best-fit agencies, bespoke teams and specialists around the world
Clients & Partners
Client Reviews
"I hired Manila Envelope to help position our Asia-based company to scale in the U.S., and Yumi has been a trusted strategic partner. Her expertise in marketing combined with firsthand knowledge of the Philippine and American markets have proven invaluable in solidifying our positioning, messaging and go-to-market plans."
Catherine Tyler, Baer Reed, Founder and CEO
"Yumi effectively served as our CMO with direct report responsibility. From the beginning she felt like ‘one of us,' deeply respected and understood what Declara is all about, and my team loved working with her. She also has impressive international credentials and connections, which were instrumental for us particularly in Asia."
Ramona Pierson, Declara, CEO and Co-Founder
"When faced with the challenge of creating a unifying global positioning for Technicolor, I immediately thought of Yumi Prentice. She quickly got up to speed on the entire value chain and the intricate partner ecosystem that make our solutions possible, and delivered a concise story and messaging hierarchy that simplified our value proposition. What I like about working with Yumi - no challenge is ever big enough, she is extremely fast in learning your business and has insights you wouldn't otherwise see. Her personality makes it that much more fun and easy to work with."
Sandra Carvalho, Technicolor, Chief Marketing Officer
"A thoughtful strategist with real-world sensibilities, Yumi is a highly valuable resource to us. Her breadth of marketing experience and know-how is excellent, and she balances pragmatism with creativity, consistently advocating for our business and brand. She has quickly become a trusted marketing advisor and has extended her reach, becoming a broader business sounding board."
Michael Lamb, Vine Vault, CFO
"Yumi was one of the first people I called when I joined Citrix, because of her unique understanding of the B2B technology landscape - and more importantly, because of her ability to craft brand strategies that resonate globally, and at a human level."
Fred Bullock, Citrix, VP Global Corporate and Brand Marketing
"It is without hesitation that I would recommend working with Manila Envelope to advance your company's marketing strategy and position."
Debra Chrapaty, Declara, COO
"Manila Envelope has been invaluable in helping us develop a formidable brand every step of the way, from brand architecture to go-to-market programs, and everything in between. Yumi has so much heart for what we were looking to create, and helped me define our brand and its values with inspiration and precision. I would not hesitate to recommend her to anyone looking to establish and grow a business."
Elton Potts, Vine Vault, CEO and Founder
"I hired Manila Envelope to help drive a major branding project for our company. Yumi has exceeded expectations at every stage, handling all of the interactions with the agencies from the perspective of an experienced pro and ensuring the work is structured properly. She served as an on-demand CMO to ensure that a major initiative was successful, bringing key decisions to me, translated into a context that was right for us to drive the company vision. Having her on our side gives us confidence to raise our ambitions and know that we are doing the right things."
Timothy L. Robertson, Ph.D, Vium, CEO, Co-Founder and Chairman of the Board
Get in Touch
Need help?
Companies call for help in better defining their brands and sharpening their global messaging strategies. Leaders ask for help in getting their people to better understand, message and live the brand.
And sometimes folks just ring out of sheer desperation. It's all good.
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